Stadium and Sports Solutions
I have developed a series of solutions covering the entire spectrum of stadia consultancy advice. These solutions are based on my experience from many years of helping stadium operators, designers and funders deliver successful projects which add real value to their business. Set out below are a selection of just some of the services I offer.
Business Planning
As a consultant who has extensive experience of developing stadium business plans for funders, this helps to avoid the mistakes more generalist consultants might make. I can help with:
- Preparing a new business plan
- Reviewing business plan assumptions
- Benchmarking of revenues and costs
- Funder due diligence
- Introduction to funders
Stadium Development
In terms of stadium development, set out below are areas where I can assist you:
- Working with stadium architects to optimise revenue generating areas
- Preparing a commercial design brief for architects
- Assistance with value engineering (VE) ensuring revenue generating potential is maintained or enhanced in any VE solution
- Determining the stadium capacity
- Ensuring the design is optimised for non matchday usage
- Ensuring the client's commercial interests are protected during the design process
Optimising Stadium Revenues
Set out below are a few examples of Optimising Stadium revenues:
- Ticketing price point analysis - maximising ticket yield
- Growing the fan base
- Improving fan loyalty through better customer experience
- Maximising corporate hospitality revenues
- Growing catering sales
- Growing non matchday revenues
- Stadium operating cost reviews
- Stadium "health check" to identify revenue growth opportunities
Stadium Relocation
I am one of the few consultants who has successfully helped a major sports franchise to move away from their original fanbase catchment. This involved:
- Identyifying new sites
- Researching the new catchment demographics
- Business planning the economics of the relocation
- Project managing the move
- Developing fan engagement programmes
- Ticket pricing strategy
- Hospitality offer development
- Developing the launch programme and events planning
- Developing the new training facility for the team
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